Advertising to Children
（1） Not only are they easily swayed by advertising， they are also persuasive in encouraging their parents to buy a product. If a child wants something in their kid's locker， they will prod and annoy their parents until they get what they want.（2）All it takes is a little suggestion from a single advertisement to send them on their way.
（3） In a campaign entitled "Kids are the Star"， its employees were encouraged to pay special attention to children and to make sure they had a positive experience while eating at its restaurants. The reason for this， naturally， was not that the McDonald's corporation cared deeply about the well-being of children everywhere， but that the pester-power that children have is extraordinarily effective at bringing their parents back for more visits.
The way that advertisers target children is simple big， bright lights， happy people and animated characters are all that is needed to encourage children to think a certain product is something they want. （4）They do not realize that Ronald McDonald is just a guy in a Costum and make-up， and that behind the counter of every McDonald's is a bunch of kids working in uncomfortable conditions for low pay.
This poses a real moral dilemma for those who make the advertising decisions， or at least it should. （5）How do you say no to an opportunity to reach such a wide audience of children， who act as advertisers themselves when they encourage other children and their parents to buy a particular product？

Advertising to Children
（1） Not only are they easily swayed by advertising， they are also persuasive in encouraging their parents to buy a product. If a child wants something in their kid's locker， they will prod and annoy their parents until they get what they want.（2）All it takes is a little suggestion from a single advertisement to send them on their way.
（3） In a campaign entitled "Kids are the Star"， its employees were encouraged to pay special attention to children and to make sure they had a positive experience while eating at its restaurants. The reason for this， naturally， was not that the McDonald's corporation cared deeply about the well-being of children everywhere， but that the pester-power that children have is extraordinarily effective at bringing their parents back for more visits.
The way that advertisers target children is simple big， bright lights， happy people and animated characters are all that is needed to encourage children to think a certain product is something they want. （4）They do not realize that Ronald McDonald is just a guy in a Costum and make-up， and that behind the counter of every McDonald's is a bunch of kids working in uncomfortable conditions for low pay.
This poses a real moral dilemma for those who make the advertising decisions， or at least it should. （5）How do you say no to an opportunity to reach such a wide audience of children， who act as advertisers themselves when they encourage other children and their parents to buy a particular product？

Good Table Manners
Manners play an important part in making a favorable impression at the dinner table. Here are some general rules： Napkin （餐巾） use
The meal begins when the host unfolds his or her napkin. This is your signal to do the same， so place your napkin on your lap. Unfold it completely if it is a small napkin. Or in half， lengthwise （纵向地） ，if it is a large dinner napkin.
If you need to leave the table during the meal， place your napkin on your chair as a signal to your server that you will be returning. Once the meal is over， place your napkin neatly on the table to the right of your dinner plate. Do not refold it.
Use a napkin only for your mouth. Never use it for your nose， face or forehead. Use of utensils （餐具）
Start with the knife， fork or spoon furthest from your plate， and work your way in， using one utensil for each course. If soup is served， remember to spoon away from yourself. This helps stop the drips. Do not put the entire soup spoon in your mouth. Instead， fill a soup spoon about 75 per cent with soup， and sip（啜饮）it from the side noiselessly.
After finishing dinner， place the knife and fork parallel to one another across the plate with the knife blade facing inward toward the plate.
Using your fingers
Here's a list of finger foods： sandwiches， cookies， small fruits or berries with stems， French fries and potato chips， and hamburgers.
Chew（咀嚼）with your mouth closed and don't make noise； don't talk with your mouth full. Bread must be broken with your hands. It is never cut with a knife.
Don't pick something Out of your teeth. Instead， excuse yourself to the bathroom. If possible， try not to cough at the table. Do not put your elbows （肘） on the table. In France， it is essential to have both hands above the table at the same time. Do not put bones or anything else on the table. Things that are not eaten should be put on your plate.

Good Table Manners
Manners play an important part in making a favorable impression at the dinner table. Here are some general rules： Napkin （餐巾） use
The meal begins when the host unfolds his or her napkin. This is your signal to do the same， so place your napkin on your lap. Unfold it completely if it is a small napkin. Or in half， lengthwise （纵向地） ，if it is a large dinner napkin.
If you need to leave the table during the meal， place your napkin on your chair as a signal to your server that you will be returning. Once the meal is over， place your napkin neatly on the table to the right of your dinner plate. Do not refold it.
Use a napkin only for your mouth. Never use it for your nose， face or forehead. Use of utensils （餐具）
Start with the knife， fork or spoon furthest from your plate， and work your way in， using one utensil for each course. If soup is served， remember to spoon away from yourself. This helps stop the drips. Do not put the entire soup spoon in your mouth. Instead， fill a soup spoon about 75 per cent with soup， and sip（啜饮）it from the side noiselessly.
After finishing dinner， place the knife and fork parallel to one another across the plate with the knife blade facing inward toward the plate.
Using your fingers
Here's a list of finger foods： sandwiches， cookies， small fruits or berries with stems， French fries and potato chips， and hamburgers.
Chew（咀嚼）with your mouth closed and don't make noise； don't talk with your mouth full. Bread must be broken with your hands. It is never cut with a knife.
Don't pick something Out of your teeth. Instead， excuse yourself to the bathroom. If possible， try not to cough at the table. Do not put your elbows （肘） on the table. In France， it is essential to have both hands above the table at the same time. Do not put bones or anything else on the table. Things that are not eaten should be put on your plate.

Good Table Manners
Manners play an important part in making a favorable impression at the dinner table. Here are some general rules： Napkin （餐巾） use
The meal begins when the host unfolds his or her napkin. This is your signal to do the same， so place your napkin on your lap. Unfold it completely if it is a small napkin. Or in half， lengthwise （纵向地） ，if it is a large dinner napkin.
If you need to leave the table during the meal， place your napkin on your chair as a signal to your server that you will be returning. Once the meal is over， place your napkin neatly on the table to the right of your dinner plate. Do not refold it.
Use a napkin only for your mouth. Never use it for your nose， face or forehead. Use of utensils （餐具）
Start with the knife， fork or spoon furthest from your plate， and work your way in， using one utensil for each course. If soup is served， remember to spoon away from yourself. This helps stop the drips. Do not put the entire soup spoon in your mouth. Instead， fill a soup spoon about 75 per cent with soup， and sip（啜饮）it from the side noiselessly.
After finishing dinner， place the knife and fork parallel to one another across the plate with the knife blade facing inward toward the plate.
Using your fingers
Here's a list of finger foods： sandwiches， cookies， small fruits or berries with stems， French fries and potato chips， and hamburgers.
Chew（咀嚼）with your mouth closed and don't make noise； don't talk with your mouth full. Bread must be broken with your hands. It is never cut with a knife.
Don't pick something Out of your teeth. Instead， excuse yourself to the bathroom. If possible， try not to cough at the table. Do not put your elbows （肘） on the table. In France， it is essential to have both hands above the table at the same time. Do not put bones or anything else on the table. Things that are not eaten should be put on your plate.

Good Table Manners
Manners play an important part in making a favorable impression at the dinner table. Here are some general rules： Napkin （餐巾） use
The meal begins when the host unfolds his or her napkin. This is your signal to do the same， so place your napkin on your lap. Unfold it completely if it is a small napkin. Or in half， lengthwise （纵向地） ，if it is a large dinner napkin.
If you need to leave the table during the meal， place your napkin on your chair as a signal to your server that you will be returning. Once the meal is over， place your napkin neatly on the table to the right of your dinner plate. Do not refold it.
Use a napkin only for your mouth. Never use it for your nose， face or forehead. Use of utensils （餐具）
Start with the knife， fork or spoon furthest from your plate， and work your way in， using one utensil for each course. If soup is served， remember to spoon away from yourself. This helps stop the drips. Do not put the entire soup spoon in your mouth. Instead， fill a soup spoon about 75 per cent with soup， and sip（啜饮）it from the side noiselessly.
After finishing dinner， place the knife and fork parallel to one another across the plate with the knife blade facing inward toward the plate.
Using your fingers
Here's a list of finger foods： sandwiches， cookies， small fruits or berries with stems， French fries and potato chips， and hamburgers.
Chew（咀嚼）with your mouth closed and don't make noise； don't talk with your mouth full. Bread must be broken with your hands. It is never cut with a knife.
Don't pick something Out of your teeth. Instead， excuse yourself to the bathroom. If possible， try not to cough at the table. Do not put your elbows （肘） on the table. In France， it is essential to have both hands above the table at the same time. Do not put bones or anything else on the table. Things that are not eaten should be put on your plate.

Good Table Manners
Manners play an important part in making a favorable impression at the dinner table. Here are some general rules： Napkin （餐巾） use
The meal begins when the host unfolds his or her napkin. This is your signal to do the same， so place your napkin on your lap. Unfold it completely if it is a small napkin. Or in half， lengthwise （纵向地） ，if it is a large dinner napkin.
If you need to leave the table during the meal， place your napkin on your chair as a signal to your server that you will be returning. Once the meal is over， place your napkin neatly on the table to the right of your dinner plate. Do not refold it.
Use a napkin only for your mouth. Never use it for your nose， face or forehead. Use of utensils （餐具）
Start with the knife， fork or spoon furthest from your plate， and work your way in， using one utensil for each course. If soup is served， remember to spoon away from yourself. This helps stop the drips. Do not put the entire soup spoon in your mouth. Instead， fill a soup spoon about 75 per cent with soup， and sip（啜饮）it from the side noiselessly.
After finishing dinner， place the knife and fork parallel to one another across the plate with the knife blade facing inward toward the plate.
Using your fingers
Here's a list of finger foods： sandwiches， cookies， small fruits or berries with stems， French fries and potato chips， and hamburgers.
Chew（咀嚼）with your mouth closed and don't make noise； don't talk with your mouth full. Bread must be broken with your hands. It is never cut with a knife.
Don't pick something Out of your teeth. Instead， excuse yourself to the bathroom. If possible， try not to cough at the table. Do not put your elbows （肘） on the table. In France， it is essential to have both hands above the table at the same time. Do not put bones or anything else on the table. Things that are not eaten should be put on your plate.

Melissa Poe
Melissa Poe was 9 years old when she （31） a campaign for a cleaner environment by writing a letter to the then President Bush. Through her own efforts， her letter was reproduced on over 250 donated billboards （广告牌） （32） the country.
The response to her plea help was so （33） that Poe established Kids For A Cleaner Environment（Kids F.A.C.E.）in 1989. There are now 300，000 （34） of Kids F.A.C. E. worldwide and is the worlds largest youth environmental organization.
Poe has also petitioned the National Park Service to （35） a "Children's Forest" project in every national park. In 1992， she was invited as one of only six children in the world to speak at the Earth Summit in Brazil as part of the Voices of the Future Program. In 1993， she was given a Caring Award for her （36） by the Caring Institute.
Since the organization started， Kids F. A. C. B. members have distributed and planted over 1 million， trees! Ongoing tree-planting projects include the （37） of Kid's Yards-backyard wildlife habitats（栖息地） -and Kid F.A. C. E. is involved in the exciting Earth Odyssey， which is a great way to start helping.
"Starting the club （38） out to be a way to help people get involved with the environment -club members started doing things like recycling， picking up litter and planting trees as well as inviting other kids to join their club."
"We try to tell kids that it's not OK to be lazy，" she explains."You need to start being a responsible， environmentally （39）person now， right away， （40）you become a resource-sucking adult.”

Melissa Poe
Melissa Poe was 9 years old when she （31） a campaign for a cleaner environment by writing a letter to the then President Bush. Through her own efforts， her letter was reproduced on over 250 donated billboards （广告牌） （32） the country.
The response to her plea help was so （33） that Poe established Kids For A Cleaner Environment（Kids F.A.C.E.）in 1989. There are now 300，000 （34） of Kids F.A.C. E. worldwide and is the worlds largest youth environmental organization.
Poe has also petitioned the National Park Service to （35） a "Children's Forest" project in every national park. In 1992， she was invited as one of only six children in the world to speak at the Earth Summit in Brazil as part of the Voices of the Future Program. In 1993， she was given a Caring Award for her （36） by the Caring Institute.
Since the organization started， Kids F. A. C. B. members have distributed and planted over 1 million， trees! Ongoing tree-planting projects include the （37） of Kid's Yards-backyard wildlife habitats（栖息地） -and Kid F.A. C. E. is involved in the exciting Earth Odyssey， which is a great way to start helping.
"Starting the club （38） out to be a way to help people get involved with the environment -club members started doing things like recycling， picking up litter and planting trees as well as inviting other kids to join their club."
"We try to tell kids that it's not OK to be lazy，" she explains."You need to start being a responsible， environmentally （39）person now， right away， （40）you become a resource-sucking adult.”

Melissa Poe
Melissa Poe was 9 years old when she （31） a campaign for a cleaner environment by writing a letter to the then President Bush. Through her own efforts， her letter was reproduced on over 250 donated billboards （广告牌） （32） the country.
The response to her plea help was so （33） that Poe established Kids For A Cleaner Environment（Kids F.A.C.E.）in 1989. There are now 300，000 （34） of Kids F.A.C. E. worldwide and is the worlds largest youth environmental organization.
Poe has also petitioned the National Park Service to （35） a "Children's Forest" project in every national park. In 1992， she was invited as one of only six children in the world to speak at the Earth Summit in Brazil as part of the Voices of the Future Program. In 1993， she was given a Caring Award for her （36） by the Caring Institute.
Since the organization started， Kids F. A. C. B. members have distributed and planted over 1 million， trees! Ongoing tree-planting projects include the （37） of Kid's Yards-backyard wildlife habitats（栖息地） -and Kid F.A. C. E. is involved in the exciting Earth Odyssey， which is a great way to start helping.
"Starting the club （38） out to be a way to help people get involved with the environment -club members started doing things like recycling， picking up litter and planting trees as well as inviting other kids to join their club."
"We try to tell kids that it's not OK to be lazy，" she explains."You need to start being a responsible， environmentally （39）person now， right away， （40）you become a resource-sucking adult.”