单项选择题

Marlboro cigarettes promise to help a man project a “macho” image appeal to his insecurities about his masculinity. This marketing practice is to assert the _____ function of consumer attitude towards the brand. ( )

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问答题

在目标激励中,目标的强化需要掌握以下原则:()。

答案: 正确答案:及时性原则,公正性原则,连续性原则
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