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问答题
Which of the following purchase situations would likely be described as high involvement in terms of consumer decision-making?
答案：
Infrequently purchase===The purchase of more expensive produ...
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问答题
Which of the following would describe an opinion leader from a marketing perspective?
答案：
A person of high standing in the community===A reference gro...
问答题
The broad influences on consumer behaviour can be categorised as _________.
答案：
situational===group===individual
